Sysmex Nederland

Strategic Product Manager – NGS & Microarrays

Reference No.: Tags: English, United Kingdom, Professional, Full time

Description of Role

1. Owning the Strategic Product Management process to deliver a comprehensive portfolio of competitive products including:

  • Understanding the global market for Microarray and Next Generation Sequencing in Cytogenetics and Cancer.
  • Analysing market, define new product development and product improvement projects and provide marketing input to such projects
  • Speaking with customer base and prospective customers to understand short and longer-term needs and feedback conclusions to portfolio review process
  • Spend minimum 2 days per month or equivalent facing prospective customers/ customer base to solicit feedback
  • Develop and reflect USPs and clear advantages in product brochures
  • Deliver training to new hires focussing on product details
  • Ensure successful transition of products and information to the regional marketing team for launch
  • Own annual portfolio review and discontinuation process

2. Inputting in to the tactical marketing process

  • Inputting in to the tactical marketing process
  • Input in to the development of tactical marketing plans for portfolio to ensure corporate strategic directives are met
  • Fine tune positioning and future sales argumentation based on market response
  • Input in to sales support literature and product collateral to effectively promote products

3. Own and maintain competitor and technology database

  • Identify and update conclusions from mining competitor website and literature and soliciting customer feedback
  • Securing input from sales and support colleagues and regional marketing
  • Preparing conclusions that help drive the creation of successful customer value propositions for molecular genetics solutions across the portfolio

4.    Act as a champion and owner of results in area of responsibility


Key Skills Required


  • 2 years experience in a Global Product Management role in Life Sciences, Genomics or in vitro Diagnostics
  • Minimum BSc (Hons) in a molecular biology discipline, a comprehensive knowledge and a keen interest in developing applications, new technology and uptake in clinical and diagnostic applications
  • Customer focussed
  • Strong analytical skills


  • Direct experience in clinical molecular genetics, or cancer genetics and able to talk the clinical geneticist’s language
  • Lab experience in genomics technologies such as PCR, Microarray and Sequencing
  • Proven track record of success in growing sales in clinical molecular genetics, diagnostics or cancer genetics markets. Including managing relationships with Key Customers/ opinion leaders in their field
  • Successful track record in product management and or product development

Other factors include:

  • Enthusiasm for potential of genomics technologies in clinical/diagnostics market
  • Well organised, good time management
  • Commitment to personal development
  • Team player
  • Strong written communication skills
  • Excellent communication and presentation skills

Reporting to:

  • Senior Manager, Strategic Marketing

About OGT

Oxford Gene Technology (OGT) provides world-class genetics research solutions to leading clinical and academic research institutions. The Group's CytoSure™, Cytocell® and SureSeq™ range of microarray, FISH and next generation sequencing products deliver high-quality, high-throughput genetic analysis, enabling accurate identification of the causative variation underlying genetic disease.



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